Customizable platform provides dealers with comprehensive video solutions for vehicle marketing and merchandising, communicating with customers

FlickFusion, the industry’s leading video marketing provider, has announced the rebranding of its market-leading video marketing platform for automotive dealerships, and introduces Nucleus. Nucleus provides resellers with a core solution upon which to build a personalized, integrated video marketing strategy with a variety of complementary products. Nucleus makes it easy for resellers to use videos to market and market their inventory, as well as to communicate with customers.

Marketing Technology News: Centerfield completes the acquisition of the leading digital marketing solution for the insurance industry,…

“It’s becoming clear to resellers that they need to start doing more with video, but many don’t have a strategy in place behind their video production,” said Tim James, COO of FlickFusion. “Nucleus is the industry’s only video marketing platform that automates much of the video marketing strategy, including the production, distribution, and collection and use of viewer data.

Nucleus is a customizable and scalable platform suitable for all resellers, regardless of their video marketing experience. Nucleus allows resellers to start small and grow, or start with a robust video marketing strategy that will immediately increase website traffic, lead conversion rates, as well as search engine optimization results. research (SEO).

Dealers can choose from a variety of complementary video products to help them achieve their marketing, merchandising or customer communication goals.

Using video in marketing campaigns has been proven to increase response rates and return on investment. Videos like new essay designs, testimonials, and dynamic marketing videos make it easy to include videos in campaigns across all marketing channels.

Dealers spend money marketing vehicles in their showrooms, but often do little to market their vehicles online, where most car buyers do the majority of their research and selection process. FlickFusion’s inventory videos and 360-Spin videos provide customers with an immersive shopping experience and the videos can be distributed to all inventory touchpoints. Plus, merchandising videos displayed along with other videos on a landing page help drive potential buyers down the funnel.

To increase lead response rates and customer engagement, many dealerships are turning to video communications. FlickFusion’s Video Texting and Email product, and its Live Video Chat app, help humanize dealership employees and overcome negative stereotypes. They also offer the “wow” factor to prospects who receive personalized video texts and emails from sellers.

The name Nucleus is a rebranding of FlickFusion’s award-winning SmartFlicks video marketing platform. The platform was designed for simplicity, ease of use and has been proven to deliver results including increased website traffic, leads, lead conversions, appointments and sales.

Marketing Technology News: NOTAMIQ Launches First BIMI Brand Identification Asset Management Service for Marketers